
What’s Up With Our Color Names?
We’ll be the first to admit that some of our color names and washes names are… um…. perplexing. The thing is...
Read moreA selection of hand-sculpted sterling silver jewelry that is authentic, timeless, and “playing into who you really are”
These year round styles are at the core of our brand, manifesting our promise to enrich women's lives with joy and ease.
And to keep to that promise, 5% of online sales from this collection will be donated to NAMI
Brave the elements in our new antibacterials. Enjoy some outdoor time in our super cute long coat, a jumpsuit, a poncho, or a jacket. Available in 3 stellar colors.
NOW 20% OFF
Shop our new selection of non-medical face masks. Styled to match our latest arrivals. If you have to wear them, at least you can look cute doing so.
Made for real women who want clothing for real life.
First thing’s first: our clothing isn’t made to be worn on the runway or to be meticulously styled for hours on end. Our clothing isn’t disposable fast-fashion either, and we are not trend obsessed.
Our clothes are meant for busy schedules in the face of “I have five places to be in one hour” challenges. They’re clothes to wear to your kid’s soccer game, to a friend’s backyard party, on your trip abroad, or for a day spent antique shopping. Your clothing shouldn’t burden you. It should effortlessly complement your journey through the maze of life. Our clothing is fashion you can LIVE in.
An Israeli born theater actress and director, Gita has always believed that playfulness cultivates joy, that diversity fosters creativity, and that art should be integrated into every human experience.
When she moved with her family to Los Angeles in 1989, Gita found a new and dynamic space for her artistic expression - fashion. She began conceptualizing XCVI in the mid-1990s, when she and her husband opened a small fashion boutique on Melrose Avenue. She was inspired by the rich intersection of cultures, but she noticed a lack of range within the casual clothing marketplace. At the time, wearing casual clothing meant having to compromise on style and fit; casual wear was sloppy and stale. The market lacked the sophisticated flair that was found in the rest of the art and design world. Gita envisioned a collection of casual clothing at the intersection of lightheartedness and refined elegance.
We’ll be the first to admit that some of our color names and washes names are… um…. perplexing. The thing is...
Read more2021 will be the ear that we redefine what a 'house dress' is and how it is worn. No longer will we associate the term with vintage...
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